The EzyBalance ‘point and shoot’ allows you to concentrate on the important part of photography, composition and ‘capturing the moment’. This handy double sided ‘pop up’ 18% grey/white card simplifies the complex technical issues surrounding exposure and colour correction when working in different lighting conditions. It contains one white surface for white balancing and three different grey surfaces – an 18% grey plus a lighter grey to highlight darker subjects and a darker grey to highlight the detail in lighter subjects and to give crisp white backgrounds. The photographer can then choose the photograph that gives the best exposure for the product in question.
The unique gun sight on the card allows the photographer to achieve perfect focus every shot, and because the Ezybalance is an 18% grey the shot will also be perfectly exposed. All this is achieved by simply placing the Ezybalance near the subject and half depressing the shutter on any digital camera, then removing the card and fully depressing the shutter for the perfect shot.”
Code: 1250FL